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The Rise of Level Influencers
In today’s digital age, the role of influencers has become increasingly prominent in shaping consumer behavior and trends. While mega influencers with millions of followers have dominated the influencer marketing space, a new breed of influencers known as “level influencers” is on the rise.
Read moreThe Rise of the Microinfluencer
In recent years, the world of influencer marketing has seen a shift towards a new type of influencer - the microinfluencer. These individuals may not have millions of followers like traditional influencers, but they have a highly engaged and loyal audience that trusts their recommendations.
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